Content
Videos & writing
Technical videos, tutorials, and long-form notes on tools and workflows.
Videos
Writings

What the F*** Is a Marketing Engineer?
Everyone is hiring for it. Nobody agrees on what it is. A plain breakdown of the role, how it differs from GTM, growth, DevRel, and developer growth, and why it matters now that marketers can actually build.

Why 99% of AI Agents feel average (and how to fix it)
What separates forgettable agent demos from genuinely useful ones—and how skills, tooling, and workflow design change the outcome.



